Concept exploration
Explore ideas that suit the brand.
MARKS / LOGO DESIGN
A distinctive mark.
Made to be used.
A logo should be recognisable, well-proportioned and usable—not just an attention-grabbing picture. It has to work in a site header, an avatar and at small sizes.
Hornsby-based studio · Scope designed around your business
WE BUILD TO FIT
BRAND / VOICE / RECOGNITION
FORM / RECOGNITION
Strong even when small.
01 Mark exploration Real business context
02 Size checks Build the right solution
THE COCO APPROACH Business first.
Design follows. DESIGN SYSTEM / RECONSTRUCTED CONCEPT
Design follows. DESIGN SYSTEM / RECONSTRUCTED CONCEPT
03 / WHAT WE CAN DELIVER
One clear mark.
Many practical uses.
Examples of work we can scope—not a fixed package or a checklist every project must include.
Size & context testing
Check colour, mono and compact uses.
Practical output set
Provide appropriate variants for digital and print.
04 / HOW WE DECIDE
The right scope
is not always bigger.
Start with the name and use cases.
Know where the mark will live.
Trademark clearance is not guaranteed.
Professional searches may be required.
LET’S START WITH YOUR BUSINESS
Unsure what to build?
Start with the business.
A small improvement or a larger project: we start by working out what is actually worth building.