Looks outdated
Your online presence no longer reflects the quality of your business.
WEBSITE REDESIGN SYDNEY / 01.03
Website redesign.
Not just a new look.
Help visitors find you, understand your value and take the next step with confidence. We redesign websites around business goals—not a prettier template alone.
Clearer messaging Stronger trust Easier enquiries
01 / DISCOVER · TRUST · ENQUIRE yourbusiness.com.au
YOUR BUSINESS HOME ABOUT INFO
Welcome to our website
north. OUR WORK / CONTACT
01 / CLARITY 02 / TRUST 03 / ACTION
NOT JUST A
new coat of paint.
new coat of paint.
01 / THE SIGNALS
The website works.
The business needs more.
An old design is rarely the only problem. Sometimes the value is unclear, the next step is hidden, or the experience gets in the way.
Hard to understand
Visitors cannot quickly see what you offer or what to do next.
Difficult on mobile
Slow pages and awkward mobile layouts create friction.
Worried about SEO
Existing search visibility and URLs need careful migration planning.
02 / WHAT THE REDESIGN SHOULD ACHIEVE
From being found,
to being chosen.
A useful redesign improves the customer journey—not only the appearance of a page.
Be discovered
Improve content structure, mobile access and search foundations to support discovery.
Build confidence
Make services, proof and differentiation easy to understand at a glance.
Make action easy
Design clearer enquiry, booking or purchase paths with less friction.
The aim is to improve customer experience and enquiry opportunities—not promise unverified traffic or sales figures.
03 / WHAT IS INCLUDED
Change what matters.
Keep what works.
Not every redesign needs a full rebuild. We assess what to keep, refine or replace before deciding on the scope.
01
Content & Positioning
Clarify your audience, messaging, service pages and site structure.
↗ 02
Visual & Experience
Visual direction, responsive design, accessibility and clear actions.
↗ 03
Development & Performance
Improve the existing platform or rebuild where appropriate, with speed and maintainability in mind.
↗ 04
SEO & Migration
Review current URLs and pages; plan redirects, mapping and post-launch monitoring when URLs change.
↗Deliverables depend on your existing platform and agreed scope. URL changes require an SEO migration plan; search rankings cannot be guaranteed.
04 / THE WAY WE WORK
A clear process.
No guesswork.
From goals and scope through design, build and launch, every stage should answer a clear question.
01 / LISTEN
Discover
Understand business goals, audience and site constraints.
02 / SHAPE
Plan
Define what to retain, change and improve first.
03 / BUILD
Design & build
Validate the direction, then build and test.
04 / LAUNCH
Launch & learn
Check critical flows, redirects and post-launch behaviour.
ONE THING AT A TIME ↗
If the project includes platform, domain and structure changes, we plan the risks and dependencies instead of combining major changes without a migration strategy.
05 / GOOD QUESTIONS
Before you rebuild,
know the answers.
A redesign is a business decision. Understand the scope, migration risk and cost factors first.
Will a redesign affect Google rankings?
Ranking fluctuations are possible when URLs, content or structure change. We assess existing URLs, plan relevant permanent redirects, update internal links and monitor the migration. No agency can guarantee unchanged rankings.
Do I need to rebuild the whole website?
Not always. We first assess your platform, content and performance. Some sites need targeted changes; others benefit from a rebuild.
Can we keep our domain and content?
Often yes. We aim to retain useful content and your domain where appropriate. Any URL or platform changes are planned as part of scope.
Can you redesign a WordPress, Shopify or custom site?
We can assess the existing platform and requirements, then recommend improving it in place or moving when justified.
How much does a website redesign cost and how long does it take?
It depends on page count, content, integrations, the existing system and migration complexity. We scope the work before quoting.
What is included in the free review?
Share your website and priority. Within one week, we provide initial findings, opportunities and suggested next steps based on public information. We do not invent internal metrics.
06 / COMPLIMENTARY OPPORTUNITY REVIEW
Your existing site.
New opportunities.
Share your website and what you want to improve. Within one week, we’ll send a focused initial review with practical opportunities worth considering.
Request a free website review ↗ Free · Within one week · No obligation coco. STUDIO NOTES
NO. 001 / SAMPLE
NO. 001 / SAMPLE
Better business
starts here.
An initial perspective on your digital opportunities.
Where visitors face friction 01
What is worth keeping 02
What to improve first 03
COCO SOFTWARE / SYDNEY ↗